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Why Brand Marketing Is Necessary For Success
Jan 27
2017
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Why Brand Marketing Is Necessary To Successful Companies

The terms “branding” and “brand marketing” (or simply “marketing”) are often used interchangeably, but the reality is that they are two different things. They also accomplish different tasks for businesses. Both, however, are necessary for companies to be able to experience success. Branding is the process of creating a logo or slogan, for example, as a means to communicate your values and who you are as a company. In contrast, marketing refers to the tools used to promote the business and its products or services, traditionally done via advertisements. Marketing can sew the seeds of a brand. This is why even small companies should have a marketing budget. Here is why brand marketing is necessary… Read More

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Launching Your Brand
Jan 20
2017
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5 Things You Need To Consider When Trying To...

Launching a brand is very smart move for all businesses, regardless of size. For businesses that already have a brand… Read More

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Importance Of Company Branding
Jan 13
2017
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Why Company Branding Is Essential For...

Company or corporate branding means having a logo or slogan that makes you instantly recognizable within the marketplace. Your logos… Read More

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Branding Your Booth At Trade Shows
Jan 6
2017
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Doing A Trade Show? 7 Ways To Brand Your Booth

A successful business is built on awareness. One way to increase the visibility of your business is to attend a… Read More

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